Commonwealth Soap
> Toiletries / April 2012 – present
Lead Graphic Designer in Fall River, MA
As a lead graphic/packaging designer and head of the art department, I manage and design a range of projects while adhering to strict timelines and providing artistic direction.
My responsibilities include researching trends in retail and personal care, developing concept boards for inspiration, and brainstorming ideas for new product development. This development can include experimenting with new construction ideas, measuring and creating new die-lines for various personal care packaging and giftable sets.
Additionally, I construct physical and digital mock-ups for client presentations and liaise with packaging vendors in the USA and overseas, troubleshooting any conflicts to achieve desired looks.
While overseeing the creative process, I also actively contribute to the development of our brands—San Francisco Soap Company and Simply Be Well—by designing new items and corresponding displays and planning, directing, and styling product photo shoots. I also handle image editing in Photoshop, design printed and digital catalogs, tradeshow materials, and create content for ecommerce, social media marketing, and email campaigns. I am also responsible for the design of our three websites, have developed blog posts, and any extra visuals for various promotions.
Pleasant Printing
Company / June 2007 – April 2012
Graphic Designer and Prepress Technician in Attleboro, MA
Used both Mac and PC to design, edit, or format for press. Corresponded with customers through the entire proofing process. Identified fonts and setup files from scratch to match paper originals identically. Rendered metal plates for press. Performed press checks. Matched colors using the Pantone system. Operated large print jobs on digital presses, including calibration maintenance and color matching techniques.
Recent Logo/Branding
First Class Mortgage Group, Niftygeek IT services, Abigail H. Fitness, End of the Road Farm, Patsy’s Pup Palace, The Potent Leaf
Plant Lovers Premium / July 2022 – present
Logo and brand development, packaging design for various cannabis products, Shopify site design, merchandise & business materials.
Hempworthy / May 2019 – August 2019
Label/packaging design for CBD and hemp products.
Bare Ground / February 2017 – June 2018
Label design, updates and logo revamps.
Vantel Pearls, Inc. / April 2011 – June 2016
Catalog designs, packaging design, Photoshop work, mailers, and other promotional materials.
Lex Diamond, Inc. / June 2007 – June 2008
Diamond watch catalog, promotional booklet, and various magazine ads.
Alternative Marketing / June 2007 – April 2012
Logo design for AllClear disinfectant, logo design and office materials for Interstate Title Group, promotional materials, pamphlets, office materials, and various mailers for both Dakota Homestead Company and Westcor Title Insurance.
Designs by Sheila, Florist
Logo, business cards, postcards, signage and other materials for Sheila Bouchard, Florist and Wedding Planner.
Sticks, Stones & Stars, Artisan Consignment Store
Business cards, store signage, gallery opening postcards, and promotional materials.
Various Shower and Wedding Invitations, Signs and Programs
• Adobe Illustrator
• Adobe InDesign
• Adobe Photoshop
• Shopify, Wix & Divi Builder
• Mailchimp & Klaviyo
• Microsoft Office
• Hand drawing skills
• Mock-up crafting skills
• Digital Mock-ups
• Leadership skills
• Creative problem solving
• Spelling and grammar
• Customer service
• Time management
UMass Dartmouth / September 2003 – May 2007
Bachelor of Fine Arts in Graphic Design/Visual Communication